Private Flood Insurance: Companies, Costs, and Coverage

Private flood insurance is an alternative to the government-backed National Flood Insurance Program (NFIP).

A private flood insurance policy can be a better deal than an NFIP policy because it can cover more expensive homes, provide better coverage, and give you cheaper rates.

The downside is that private flood insurance can be risky because insurance companies can increase your rates or drop you, while rates through the government are more stable.


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What is private flood insurance?

Private flood insurance policies are usually more flexible and can give you better protection than NFIP flood insurance through the government.

  • A private flood insurance policy will pay for flood damage to your home and belongings.
  • The insurance is through a private company instead of the government. If you file a claim for flood damage, the insurance company will use their own money to pay, rather than using government funds.
  • Because policies aren't through the government, they don't have to follow the government's coverage rules. This means private flood insurance policies can be customized to meet your coverage needs.

Flood insurance vs. home insurance

Your home insurance policy won't cover damage caused by flooding.

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Flood insurance will pay for damage to your home caused by storms, hurricanes, overflowing rivers, or heavy rain.
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Home insurance covers water damage such as if a pipe bursts in your house.

How much does private flood insurance cost?

Private flood insurance costs an average of $1,170 per year or $98 per month.

MAPFRE and Farmers are the most affordable flood insurance companies, costing about $450 to $550 per year for private flood insurance.

Private flood insurance companies

Company
Annual cost
MAPFRE logo
MAPFRE$450
Farmers logo
Farmers$553
Palomar logo
Palomar$735
Munich RE logo
Munich Re$925
MS&AD Insurance logo
MS&AD Insurance$1,135
Show All Rows

Average rates for private flood insurance by company. Your rates will vary based on the value of your home and how likely it is to have flood damage.


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Is private flood insurance cheaper than an NFIP policy?

Many people will pay less for a private flood insurance policy than for an NFIP flood insurance policy that's backed by the government.

That's because each insurance company sets their own rates for private flood insurance. So you can save by shopping around for the company that gives you the best rates.

  • If you live in an area that has a low or medium risk of flooding, private flood insurance is usually cheaper than a flood insurance policy from the government.
  • If you live in an area that has a high risk of flooding, all types of flood insurance can be expensive because you're more likely to need to file a claim to repair damages. For these areas, check to see if private insurance or a government policy will be a better deal for your home.

On average, the cost of a private flood insurance policy is $352 more per year than the cost of federal flood insurance that's through FEMA (Federal Emergency Management Agency).

But private flood insurance also provides more coverage and is used for more expensive homes. So even though average rates are higher, you might not pay more to get an insurance policy for your home.

How is private flood insurance similar to NFIP flood insurance?

Private flood insurance
NFIP government flood insurance
Bought through a private company
Yes
Yes
Can be used for a mortgage
Yes
Yes

Both types of flood insurance are sold by private companies. The difference is that an NFIP policy is a government insurance policy with an insurance company doing the paperwork, such as sending policy documents and processing claims. But a private flood insurance policy is entirely from the company.

Both types of policies can meet your mortgage requirements. If your mortgage company requires you to have flood insurance because your home is in an area that could flood, you can use either private flood insurance or government flood insurance to meet the requirement. Before 2019, you couldn't use private flood insurance to meet these requirements.


How is private flood insurance better than an NFIP flood insurance?

Private flood insurance can be better than a government flood insurance policy because it's affordable, gives you more coverage, has flexible options and may pay claims faster.

Private flood insurance
NFIP government flood insurance
Rates
Usually cheaper
Rates based on the risk of flooding
Coverage
Can cover more expensive homes and more types of costs
A basic set of coverages
Waiting period
1-2 weeks
Usually 30 days
Payouts after a claim
Typically faster than an NFIP policy
Can take four to eight weeks

Pros of private flood insurance

  • Often cheaper than a government policy: Private flood insurance is cheaper for many people because you can shop around and compare rates from different companies. Homes that have a very high risk of flooding are the exception. For these properties, a government policy may be a better deal.
  • Flexible policies can give you more coverage: Private flood insurance policies can cover more expensive homes than a government policy. Private flood insurance has no limit on how much you can cover, but a government flood insurance policy will only cover up to $250,000 in damages to your home and $100,000 in damages to your belongings.
  • May cover more types of costs than a government policy: Private flood insurance may automatically include or let you add on coverage for loss of use, replacement costs, or expensive belongings.
    1. Policies can cover extra living expenses if your home becomes uninhabitable, which is called loss of use coverage. For example, the policy will cover your hotel bill if you can't stay in your home after a flood.
    2. You can also get better coverage for expensive items such as artwork, jewelry, or equipment you use for a business. Government policies will only pay up to $2,500.
    3. Private policies may also pay more for each item that's damaged if you get replacement cost coverage. With this option, your insurance will pay you the amount to replace what's been damaged with something that's similar quality. NFIP policies only pay you the value of what things are worth after considering their age and condition.
  • Has a shorter waiting period: Private flood insurance can help you get coverage quickly. Private policies have a one- or two-week waiting period, depending on the insurance company. But NFIP policies nearly always have a 30-day waiting period.
  • Payouts after a claim can be faster: After a flood, private flood insurance policies can handle your claim directly, without having to deal with the government. This can help speed up the process so you can get paid quicker. For example, Chubb pays private flood insurance claims within 48 hours, whenever possible. An NFIP flood insurance policy can take four to eight weeks to pay your claim, which is a long wait when you have flood damage to repair.

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Why private flood insurance might be worse that NFIP flood insurance

Private flood insurance can be riskier than a government flood insurance policy because your rates could go up, you could lose coverage, and you'll have to be careful to buy a policy from a good company.

Private flood insurance
NFIP government flood insurance
Consistent rates
No, rates vary by company
Yes
Coverage stability
Insurance companies can drop you
Yes
Availability
Up to the company
Guaranteed to get a policy
Financial strength
Varies by company
Backed by the government
Switching
Could have high rates if you go back to an NFIP policy
You'll keep any subsidies as long as you have continuous coverage
Popular
Less popular, but growing
Yes

Cons of private flood insurance

  • Rates are not consistent How much you pay for private flood insurance can vary based on the company you choose. That's because each company will set your rates based on how risky they think your home is. Your rates can also change each year, so your costs could go up if you have to file a claim or there is a bad storm in your area.
  • You could lose coverage: A private flood insurance policy can cancel your policy or choose not to renew your policy if they think your property has become too risky. This is different from a National Flood Insurance Program flood policy which will always give you coverage, no matter what.
  • Financial strength varies: Unlike government policies, claims for private flood insurance are paid by insurance companies. So you'll need to make sure you get a policy from one of the best flood insurance companies to be sure they'll have enough money to pay out claims after a big disaster. Riskier properties may need a special type of private flood insurance called a surplus line or a non-admitted company. With these companies, you don't have the same kind of protection from state regulators if the company goes bankrupt
  • You can't use FEMA's grant programs: When you have an NFIP flood insurance policy through the government, you may be eligible for grants that can help your home be more resistant to flood damage. These hazard mitigation grants usually aren't available when you have private flood insurance.
  • Rates could be higher if you go back to an NFIP policy: Some insurance policies through the National Flood Insurance Program have subsidies that are automatically applied to rates, as long as you have continuous coverage. So you won't be eligible for discounts if you switch back to an NFIP policy after having a private flood insurance policy.
  • Private flood insurance is less popular: Private flood insurance makes up less than a third of all flood insurance coverage, so it's not as popular as an NFIP policy. However, it's become much more common in the last decade because they can be used if your mortgage requires flood insurance. Plus, good policies have become available through more companies, so you can feel confident about their coverage.
NFIP vs. Private Flood Insurance

NFIP vs. Private flood insurance policies

NFIP
Private
2016$2.88 B$0.41 B
2022$2.78 B$1.31 B

Billions paid for flood insurance, called direct premiums written (DPW)

The private flood insurance market has grown by $900 million in the six years between 2016 and 2022. But it makes up less than one-third of all flood insurance policies.

NFIP flood insurance policies through the government earned $100 million less in premiums during the same timeframe.


Frequently asked questions

Should you get private flood insurance?

Private flood insurance is good if you have an expensive home or want cheaper rates than a government policy through the National Flood Insurance Program. But it can be riskier because a government flood insurance policy has more safeguards. For example, you're guaranteed to get a policy, and your rates won't go up if the insurance company decides your home is risky or if you file a claim.

What are the disadvantages of private flood insurance?

Getting private flood insurance can be more time-consuming because you'll have to shop around to compare companies and rates. It's also riskier because insurance companies can choose to change their rates or drop your coverage. Plus, you might not be able to get private flood insurance if you recently had a flood or live in a mobile home.

What's the largest private flood insurance company?

Geico, Farmers, and AXA SA are the three largest private flood insurance companies. Together they make up about a third of the market.


Methodology and sources

Average rates for private flood insurance are based on nationwide data from S&P Global for the 2023 plan year. Rates are an average of what policyholders currently pay and are not standardized based on property values.

Market share data is also from S&P Global. Rates for government flood insurance policies are from FEMA.

Additional sources include:

  • Congressional Research Service (CRS)
  • FloodSmart.gov

Editorial Note: The content of this article is based on the author's opinions and recommendations alone. It has not been previewed, commissioned or otherwise endorsed by any of our network partners.